Advancing Health
“To lead and participate effectively and profitably under increased scrutiny, health companies need to demonstrate why their license to operate is beneficial to their stakeholders and important to advancing the health of society. They also must become more transparent and collaborative.”
More than half of opinion elites say they trust health- related industries, but clearing the fifty percent mark is not enough for businesses in health, itself considered by many to be a social right. At a time of high skepticism and cynicism about the business of health, companies that are in this industry need to be highly trusted.